Online food aggregator veterans such as ending relationships with Swiggy and Zomato, the Kudloor District Hotel Owners Association has now joined hands with homegron food aggregator, Zaroze for delivery of restaurants to customers.
Most of the restaurants in the district have stopped receiving food orders from popular aggregators from Monday (September 1, 2025) and have now gone to Zaroz, which only receives membership from eateries on monthly-bases.
Incidentally, in July, the restaurant in Namakkal placed the ship on the Zaroz platform, providing various benefits to restaurants, customers and distribution officers.
A spokesman for the Kudloor District Hotel Owners Association said that the restaurants along with customers were badly killed by unnecessary allegations leveled by popular food aggregators. In addition to the huge discounts of customers without the knowledge of hotel people, issues such as heavy commissions sought by food aggregators created an atmosphere of mistrust among hotel businessmen and their customers.
Initially, most restaurants entered partnership with food aggregators. But the commission’s fees increased by 20 to 30% continuously, since then at the point where it was not beneficial to trade with them. Many eateries received heavy bills to a tune of ₹ 2 to ₹ 3 lakh per month and were forced to close their businesses. An analysis of the billing has shown that the restaurants were reducing the deficit. Keeping this in mind, the association decided to separate itself with these online aggregators and support the Zaroz at Chidambaram.
How does Zaroze work?
Zaroz is currently working in more than 50 places (Tier 2, Tier 3) in Tamil Nadu and 5,000 sellers in the platform serving 8 million customers.
Screengrab of Zaroz Mobile application | Photo Credit: Google Play
Zaroz founder and CEO Ram Prasad said that delivery startup only receives monthly membership from the restaurant in Kudalore. He said, “75 food couples have boarded us in Kudalore. Small eateries have to pay 1,500 and 18% GST every month, while the restaurant should pay ₹ 3,000 with 18% GST every month,” he said.
Shri Ram Prasad, who started Zaroz in 2019, had earlier given a long term in the information technology sector in Singapore, before he starts his delivery application. The company is currently expanding to other cities and planning to open operations in Tabi and Perundurai during a week time.
“We follow a transparent model with benefits to customers, restaurants and delivery officers. The delivery app is designed for permanent business growth. Currently, the company provides electric bikes to its authorities and provides K2 per km as petrol expenses for those who are not yet receiving electric bikes,” Mr. Prasad said.
